03 — The platform
Apaia is deliberately simple on the surface: you describe the need, the platform does the rest. All the sophistication lives in the processing chain.
A What you provide
No technical setup, no source management: the brief is written in plain language, in a few minutes.
Who should receive this intelligence? A department, a project team, a professional community, an executive committee — each audience has its own reading level.
A market, a technology, a regulatory framework, a vendor ecosystem: the exact scope on which the news should be followed.
Staying on top of the topic, detecting weak signals, feeding a specific decision: the goal drives both the selection and the tone of the briefing.
B What you receive
At the chosen frequency, every subscriber receives the best information of the selected period: ranked by relevance, sourced, summarized at the audience’s reading level.
C The control room
Intelligence remains a company asset: the portal centralizes the management, measurement and fine-tuning of every newsletter.
Audiences and subscriptions, articles read, archived issues: every newsletter is tracked like a product, with its own usage indicators.
New newsletters are calibrated through fast iterations: adjusting the scope, the preferred sources and the tone, until the first issue is approved.
Next step
Bring a real intelligence topic: we configure it together and you leave with a first issue.